Dealer participation level in the luxury dealership OE factory-approved marketing program was below required contract standards and had fallen for several months in a row. Participation must increase by 10% in order to comply with OE contracts standards.
Dealership participation immediately stopped the cancellation trend by showing great consultation value and then slowly built positive participation growth. Within 9 months, the vendor’s field force exceeded contract requirements in dealership participation.
By focusing on Wirthy Consulting Model – Foundation, Evolution and Adoption – the field force improved all aspects of client acquisition strategies. Mostly, the Leadership Development, Talent Acquisition and Sales & Product Certification sections prepared the team to better approach new clients with a compelling ROI story.
“Mike is a fountain of knowledge. His proficiencies are surpassed only by his genuine and authentic nature as a person. I have already recommended others to speak with him who are attempting to make the same transition that I have and encourage others to do the same.”
“I have nothing but positive things to say about Mike Wirth. As a relatively new member ... (recruited by Mike), he has provided me with the utmost in support, training, and mentorship. His professionalism and positive approach during my candidacy and training have enabled me to have a smooth transition into my new role. He definitely will be a valuable addition to any organization.”