Your company's field force is the face of the company. Building this team can be expensive, time-consuming and filled with pitfalls.

Like many of you, I learned the hard way with too much turnover, too much hiring based on my gut instinct and avoiding addressing underperformers longer than I should have. Finally, I developed the management tools (one-on-one interview guides, candidate personas, pre-screen check sheets, post-training certification, etc.) to immediately change the predictability for success and drive long-term associate retention.

img Mike Wirth

If you had enough time to do it, it would already be done. Add a doer not a talker – Wirthy is your implementation consultant.

Wirthy Consulting Model


The Wirthy Consulting Model delivers 3 overarching themes: Foundation, Evolution and Adoption. The themes each include three essential elements of building an effective field force. Proven with national field forces, this approach produces immediate results, builds over time and allows your leaders to sustain the actions long term.


  • Increase profits by strengthening key associate retention
  • Repeatable processes to maintain growth for years to come
  • Build accountability with training certification
  • Leadership skills to address challenges before they become problems
  • Foundation

    The most efficient and cost-effective way to improve your field force is to set a proper foundation. Wirthy delivers stronger foundations utilizing a three-step process: Talent Assessment, Leadership Development & Team Development.

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    The decision to activate a consultant often means that the executive team has already focused on the Foundation, but it didn’t fix the problem. Wirthy delivers on Evolution to transform the organization with new hire talent precisely fitting your company’s need.

  • Adoption

    Developing accountability measures throughout the organizations ensures long term adoption from your leaders, existing staff and new hire field reps. Adoption is largely the hardest part of transferring learning into practice and where a field force consultant can transition from the way you’ve always done it to your preferred process.


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